A/B Testing
Create and manage A/B tests for your ad campaigns
2
Running Tests
1
Completed Tests
3
Total Tests
CTA Button Color Test
RunningConfidence: 87%
Variant A: Blue Button
Impressions
12,500
Clicks
450
CTR
3.6%
Conv. Rate
10%
Variant B: Green Button
Impressions
12,300
Clicks
520
CTR
4.23%
Conv. Rate
11.15%
Headline Copy Test
Completed Winner: Variant BConfidence: 95%
Variant A: Save 50% Today
Impressions
45,000
Clicks
1,800
CTR
4%
Conv. Rate
10%
Variant B: Limited Time Offer
Impressions
44,800
Clicks
2,100
CTR
4.69%
Conv. Rate
12%
Image vs Video Creative
RunningConfidence: 72%
Variant A: Static Image
Impressions
8,000
Clicks
280
CTR
3.5%
Conv. Rate
7.86%
Variant B: Video Ad
Impressions
7,900
Clicks
395
CTR
5%
Conv. Rate
8.86%